News
eBay to utilise predictive modelling to produce personalised suggestions for adverts
Nov 22, 2011 By Clare MuskerSince 2009 the data- mining firm Hunch has been using a mixture of data-mining and predictive modelling to build individual ‘taste graphs’. These predictive algorithms, analyse customers’ online patterns and make advertising-placement suggestions based on their activities. The technology allows...
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Microsoft Licensing Is a Problem for Hosting Providers
Jan 22, 2010 By ManuelaThe complexity of software licensing from IT company Microsoft, makes SMEs outsource applications and move to hosted services and. The thing is then, the software becomes a big problem for hosting services providers themselves. James Griffin, the head of hosting strategy for business...
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