UK Leading European Technology Charge

UK Leading European Technology Charge

The UK is leading the uptake of new technologies such as digital TV, broadband and mobile services, according to Ofcom's third International Communications Market Report. The report takes a close look at the global communications market, investigating the take-up, availability and use of broadband, landlines, mobiles, TV and radio in 12 established industrial economies, and the emerging economies of Brazil, India, Russia and China.


When it comes to paying for these services, consumers, particularly in the UK, are becoming increasingly savvy and seeking out bundles and other competitive deals when buying communications services. As a result many service providers are selling triple-play or even quad-play bundles, offering landline, mobile, internet and digital TV rolled into one package.



Mobile broadband has become much more popular and now exceeds 60 million subscribers worldwide. In the UK, monthly mobile dongle sales reached 163,000 in July 2008.