London To Get World's Tallest Video Projection

London To Get World's Tallest Video Projection

What's worse than Boris Johnson as mayor of London? How about a 200-foot tall Boris Johnson as mayor of London? LG Electronics is sponsoring the capital's New Year's Eve fireworks display this year, and has threatened, er, promised to see in 2009 with the world's tallest video projection of London's gaffe-prone leader. 
Boris will loom over the entire city from the Shell Building on the South Bank, and will be joined in his enormous virtuality by a 'star-studded list' of 'very special' guests.

"We will significantly enhance the experience on the night and ensure that London's New Year celebrations become a global talking point" says Andrew Warner, Marketing Director of LG Electronics UK.