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The introduction of generic top-level domains (TLDs) could wreak havoc across the internet if not implemented carefully and with suitable regulations in place to help minimise the risk of abuse.
The warning comes from online brand protection firm MarkMonitor, which has submitted an open letter to the InternetCorporation for Assigned Names and Numbers (Icann) questioning its move to allow the creation of an unlimited number of TLDs.
"Although Icann is firmly committed to implementing its new TLD programme in 2009, there are many unanswered questions related to whether sufficient evidence of demand for new TLDs exists, and if so whether now is the time to be launching such a costly and expansive initiative," Irfan Salim, president and chief executive at MarkMonitor, said in the letter.
